In July 2020 we started our next watch design project. Project 2021. The idea was to expose our design process with you and get your feedback on the design, so you can help design our next watch.We started with 3 design themes taking automotive influence from the 1930's 50's and 70's which can see below. After receiving a huge amount of feedback on the designs there was one clear winner. The 1930's taking influence from the streamliner design period and products.